Curated Merchant Operations Framework

Curated Merchant Operations Framework

Overview

Curated Merchants participate in shared, themed, or category-based displays curated by the Belleville team. These merchants provide product, while Operations and Merchant Support manage the visual presentation.

1. Space Management & Merchandising

  1. Belleville Market handles the merchandising, styling, and placement of Curated Merchant products.
  2. You will not have your own dedicated space; instead, your products appear within mixed-brand displays.
  3. Belleville may style items according to seasonal themes, color stories, or category plans.

2. Inventory & Stock Levels

  1. You are responsible for delivering inventory on time according to stated guidelines.
  2. Inventory must be accurately entered into ConsignCloud before or upon delivery.
  3. Belleville Market will reorder, rebalance, or pause items based on store performance and capacity.

3. Branding & Display Enhancements

  1. No individual merchant branding is included in Curated areas.
  2. Products are presented as part of a broader Belleville Market assortment.

4. Sales, Pricing & Promotions

  1. You set pricing for your products within agreed-upon category ranges.
  2. Participation in promotions may be required (storewide or category-based).
  3. Belleville manages markdown strategy for slow-moving items, with merchant approval where required.

5. Support & Oversight

  1. Merchant Support manages:
    1. display upkeep
    2. replenishment (from backstock)
    3. seasonal transitions
    4. performance reviews
  2. Merchants may be contacted if items sell through, are underperforming, or require replenishment approvals.

6. Term Length & Commission Structure

  1. Curated arrangements are typically flexible, rolling terms, allowing categories to evolve seasonally.
  2. There is no monthly license fee for Curated Merchants.
  3. Instead, all sales are processed through Belleville’s POS and subject to a curated-tier commission rate, defined in your merchant agreement.
  4. Commission covers:
    1. merchandising
    2. visual upkeep
    3. staff support
    4. display fixtures
    5. product placement strategy

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